Gaming Companies, Players and Technology Vendors from Around the World Are Expected to Attend the Digital Entertainment Event
NEWPORT BEACH, Calif. – July 31, 2018 – Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ) and its digital marketing software division CAKE today announced the company will be participating in the upcoming China Digital Entertainment Expo and Conference (ChinaJoy), being held August 3-6 at the Shanghai New International Expo Center in Shanghai, China. Described as the most influential global digital entertainment event, ChinaJoy brings together game companies and players, as well as vendors of products and services that are relevant to the industry. Event attendees interested in learning more about marketing intelligence and CAKE’s innovative solutions can visit the company at booth B397 in hall W3.
CAKE’s powerful SaaS marketing intelligence and performance marketing solutionshelp digital marketers analyze the performance of their campaigns and make better decisions to maximize their return on advertising spend (ROAS). Since establishing itself in key APAC markets in 2015 – including India, China, Singapore, Indonesia and Australia – CAKE has seen triple-digit growth in the region, with revenues increasing by more than 300 percent.
“Gaming represents a huge opportunity for digital marketers, especially as the popularity of mobile games continues to grow,” said Santi Pierini, CAKE President and Chief Operating Officer of Accelerize. “The APAC region represents a significant and growing portion of CAKE’s client base, and we look forward to experiencing ChinaJoy. The three-day event includes demonstrations, networking and thought leadership seminars around the biggest innovations and trends shaping this dynamic multi-billion-dollar market.”
According to research reported in VentureBeat, the global games market is expected to grow from $137.9 billion in 2018 to more than $180.1 billion in 2021.
About CAKE by Accelerize
CAKE, a division of Accelerize Inc., provides proprietary cloud-based solutions to collect, attribute and optimize the performance of digital marketing return on investment, in real-time. Bringing clarity to cross-channel marketing campaigns, we empower advertisers, agencies, publishers and networks from more than 50 countries worldwide with the insight to make intelligent marketing decisions. CAKE by Accelerize is headquartered in Newport Beach, Calif. with operations in London and New Delhi. For more information, visit www.getCAKE.com.
Accelerize Inc. (OTCQB: ACLZ) (OTCBB: ACLZ) offers marketing technology solutions that revolutionize the way advertisers leverage their digital advertising data. For more information, visit www.accelerize.com.